In the ultra-competitive ETF industry, securing top talent is crucial to staying ahead.
But outdated hiring processes might be driving your dream candidates straight to your competitors.
Many ETF firms lose top candidates by making common hiring mistakes. Long, drawn-out interview processes frustrate professionals who value efficiency, while vague job descriptions fail to attract serious talent looking for clarity and purpose. Poor communication—such as ghosting or unclear timelines—signals disorganization and turns candidates away. Slow decision-making only worsens the issue in a fast-moving industry, and a poor candidate experience, from unprepared interviewers to awkward conversations, can damage your reputation. To compete for the best talent, firms need structured interviews, clear and compelling job ads, timely communication, and a professional, engaging hiring experience.
Your hiring process is more than a checklist—it’s a reflection of your company. It shows candidates how you treat your people and sets the tone for their potential future with you. If your process is outdated, clunky, or disrespectful, you’re not just losing top talent—you’re losing credibility in a fiercely competitive ETF market.
Winning the talent game in ETFs isn’t just about offering the highest salary—it’s about attracting the best minds with a seamless, respectful, and engaging hiring process.
Our team is here to help you navigate the complexities of the ETF market, from market entry to distribution strategies. Get in touch today to discuss how we can support your ETF launch or growth.
VOO has finally overthrown SPY for the title of world’s biggest ETF, ushering in a new world order for the $11 trillion industry.
Various arguments could be made, but there’s really only one reason: VOO is cheaper, charging a miniscule 0.03% per year for the privilege of investing in it, considerably less than the 0.09% expense ratio of SPY.
We sharpen your story into a clear, compelling message and position your ETF as the confident, credible choice investors trust.
If investors don’t know you, they won’t invest. We ensure your brand is seen, and remembered, across the right channels.
Our work combines deep ETF expertise with marketing strategies built for real influence, engagement, and conversion.
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